Choosing a Recession Proof Business for Survival

I often buy goods from small shops. What I really find bad about that is that they do not emphasize on the concept of choosing the best customer and keeping them safe. They never lay emphasis on such ideas and on most of the cases they are worried about the new customers. They spend thousands of dollars on advertising but never dare to keep their regular customer interested in their goods. This is really stupid act and I do feel that the entire businessman should really pay lots of time on this hot topic.
I would really like to add that this is really a stupid act because you are not laying emphasis on the customer who are coming to you shop. You are worrying about those who are really not coming to your shop. This is really a stupid act. And I must say that this stupidity causes most of them to loose the hold on the market.

I would definitely like to give some suggestion which you as a businessman can implement in your business. They are as follows:

1.It is never nice to lower the price or even go for discounts. I do feel that you should keep the price away from the customers mind. What I really want to say is that you will have to decide that how you can keep the idea of price away from the minds of the customer. You can really get them lured by the quality and make sure that they never question the price of the product. You should really never compete on prices with the other companies. This will take you to no man land.

2.The second point which you should keep it in your mind is the marketing. You should never stop marketing no matter what is the position. You will definitely end up in better position by doing so. However you will have to follow a different style of marketing. You will have to make sure that you lay emphasis on your regular customer and meanwhile you also keep an eye on new customer.

3.As far as the recession proof business is concerned I must say that you will definitely find the good workers to play an important role. Good employees are the key to the success and I do feel that if you want to be a successful businessman then you will require some good employees for your business.

4.The other points which are very important is that you should think big. If you will not think big then you will definitely end up loosing a lot of business due to your negative strategy.

I do feel that if you will keep all these points in your mind then you will always end up in happy note.